Since 1954 the Direct Sellers Association of Canada has established and upheld rigorous standards, ethics and good business practices as the recognized voice of our industry. DSA Canada is a family of competitors using combined strengths to ensure fairness in regulations and gain credibility & respect within government. As an industry that connects close to 800,000 Canadians to entrepreneurial opportunity and enrichment, DSA Canada provides assurance of member company integrity and a foundation of trust for independent sales contractors (ISCs) and consumers. Their mission is to promote, serve and protect the interests of member companies and independent direct sellers marketing their products, and ensure the highest level of business ethics and service to consumers.
For a Direct Selling Company looking to expand, Canada offers the ideal market: a stable economy, positive consumer acceptance of channel, entrenched direct selling market and a strong well-established DSA.